Key takeaways
- Time horizon and purpose are relevant factors when researching investment products, but they do not determine a universally suitable product.
- Broker and micro-investing services differ in ownership structure, control, available products, fees and automation; compare those characteristics before opening an account.
- Diversification can reduce concentration risk, while regular-investing strategies change purchase timing; neither removes market risk or guarantees better returns.
- Understand capital gains tax (CGT) basics before you start selling — the 12-month discount matters.
- This guide covers the investing journey; if you're ready to actually open an account, see our step-by-step account-opening guide.
Table of contents
- Step 1: Set your goal and time horizon
- Step 2: Decide how hands-on you want to be
- Step 3: Compare brokers and micro-investing services
- Step 4: Open and fund your account
- Step 5: Make your first purchase
- Step 6: Understand concentration and diversification
- Step 7: Understand regular investing
- Tax basics every new investor should know
Step 1: Set your goal and time horizon
Are you investing for a house deposit in three years, retirement in thirty, or just to learn how markets work? Your timeframe shapes almost everything else that follows. Shorter horizons generally call for more caution, since there's less time to ride out a downturn, while longer horizons can absorb more short-term volatility in exchange for potentially higher long-term returns.
Writing your goal down — even just a sentence — makes the choices in the rest of this guide easier, because "what should I buy" is really a downstream question of "what am I investing for and when do I need the money."
Step 2: Decide how hands-on you want to be
Some investors want to research and pick individual companies — reading annual reports, comparing sectors, and deciding when to buy and sell. Others prefer a diversified ETF that tracks an index, like the ASX 200, with far less ongoing decision-making once the initial purchase is made.
Neither approach is inherently "better". They differ in diversification, control, costs and the amount of research a person may need to do. This guide describes those differences rather than selecting an approach for the reader.
Step 3: Compare brokers and micro-investing services
Full-service online brokers and micro-investing services can differ in ownership structure, available investments, order control, minimums, automation and fees. Some services let users select individual securities and order conditions; others use managed or pooled portfolios with different fee structures.
When comparing these services, check the ownership model, available investments, brokerage or management fees, minimums, automation features and transfer rules. Those factual differences are more useful than treating either service type as universally suitable.
Step 4: Open and fund your account
This is the mechanical step covered in full in our companion guide — how to open an online share trading account — which walks through ID verification, linking a bank account, and choosing between a HIN and custodian model. It typically takes 10–20 minutes to apply, with verification completed anywhere from the same day to a few business days.
Step 5: Make your first purchase
A first purchase involves choosing an order type, quantity and price conditions, then reviewing brokerage and settlement details before submission. Trading Guide does not suggest an amount or security; the purpose here is to explain the mechanics.
Step 6: Understand concentration and diversification
Holding a single company creates greater exposure to that company's performance. Diversification spreads exposure across multiple holdings or sectors and can reduce concentration risk, but it does not prevent losses or guarantee smoother returns.
Step 7: Understand regular investing
Investing a fixed amount on a regular schedule is commonly called dollar-cost averaging. It spreads purchases across different dates and prices. It does not guarantee a lower average purchase price, protect against falling markets, or make regular investing preferable to a lump-sum approach.
Tax basics every new investor should know
Selling or otherwise disposing of shares can create a capital gains tax (CGT) event. Australian resident individuals may be eligible for the CGT discount when the relevant conditions are met, including generally holding the asset for at least 12 months. Tax outcomes depend on individual circumstances.
Franked dividends may include franking credits reflecting tax already paid by the company. How those credits and any capital gains affect a person's tax position depends on their circumstances. Keep transaction and income records and use ATO guidance or professional tax advice where needed.
Frequently asked questions
How much money do I need to start investing in shares?
There's no legal minimum, but brokerage fees make amounts under roughly $500 per trade less cost-efficient; micro-investing apps allow smaller regular contributions.
Should I buy individual shares or ETFs as a beginner?
ETFs and individual shares have different diversification, control, cost and research characteristics. Neither is universally preferable; the differences should be understood before making a product decision.
Do I have to pay tax on shares I haven't sold?
Capital gains tax only applies when you sell for a profit. However, dividend income is taxable in the year you receive it, whether or not you sell the shares.
What's the difference between this guide and "Share Trading for Beginners"?
That guide explains what share trading is and how the market works; this one walks through the practical steps of actually starting, from goal-setting to your first purchase.
Sources
Related guides
How to Open an Online Share Trading Account
The step-by-step process — ID checks, HIN vs custodian, linking your bank.
Share Trading for Beginners
How the share market works, what it costs, and how to place your first trade.
What Is Trading? A Beginner's Guide for Australians
How trading works across all markets, and how it differs from investing.